
Packaging — Visual Information System


Applications — General




Campaign — Social content

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Campaign — Snapchat Game





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Campaign — Stickers, Emoji & Gif sets









We were tasked with creating packaging and a campaign launch for a new Mirinda product called Mirinda Joosy. It's a drink with no bubbles, less sugar, and added juice. The product is targeted at a younger audience and as such we created characters who personify the flavours they represent. We brought the work to life in a series of films, digital content and even games.